Tools / Event calendar

Stock event calendar

Stock sells months ahead of the date. Nearly 200 holidays, regional festivals, retail moments and trending commercial themes — with the day your assets need to be live, plus keywords and shoot ideas to work from.

Work on these now

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Plant-based & flexitarian food

Event date: 1 Jan 2027

Recommended upload by: 7 Nov 2026 · Event in 55 days

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Home office & hybrid work refresh

Event date: 2 Jan 2027

Recommended upload by: 18 Nov 2026 · Event in 56 days

Act now

Longevity & fitness tech

Event date: 2 Jan 2027

Recommended upload by: 13 Nov 2026 · Event in 56 days

Act now

Back to office in January

Event date: 2 Jan 2027

Recommended upload by: 8 Nov 2026 · Event in 56 days

Act now

Smart home & connected living

Event date: 5 Jan 2027

Recommended upload by: 11 Nov 2026 · Event in 59 days

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AI & automation at work

Event date: 8 Jan 2027

Recommended upload by: 24 Nov 2026 · Event in 62 days

198 events
Happening nowTrendingGlobal · Business & finance

Digital nomad & workation

Event date: 15 Sept – 14 Nov 2026 · Event is today

Recommended upload-by date was 17 Jul 2026

Visa schemes keep launching; buyers want laptop-and-location imagery that still looks like work.

Buyer demand:
High
Competition:
Medium
Lead time:
60 days

Keyword pack

digital nomadworkationremote workercoworkinglaptop travelvisabeach officefreelancerflexible workabroad

What to shoot or generate

  • Laptop on a balcony table with a sea view
  • Coworking space with people at desks
  • Passport, laptop and coffee flat lay
  • Video call from a rental apartment
Open studio
Happening nowGlobal · Business & finance

Annual budget planning season

Event date: 1 Oct – 15 Nov 2026 · Event is today

Recommended upload-by date was 18 Jul 2026

Q4 is when finance teams plan next year — spreadsheets, forecasts and planning meetings sell.

Buyer demand:
High
Competition:
Low
Lead time:
75 days

Keyword pack

budget planningforecastspreadsheetfinance teamplanning meetingannual budgetcost controlstrategycalculatorbusiness

What to shoot or generate

  • Spreadsheet on a laptop, over-shoulder
  • Team around a whiteboard with figures
  • Calculator, notebook and coffee flat lay
  • Printed forecast with a highlighter
Open studio
Happening nowGlobal · Seasonal

Flu & cold season

Event date: 15 Oct – 13 Jan 2027 · Event is today

Recommended upload-by date was 27 Jul 2026

Pharmacies and health systems run vaccination campaigns from October.

Buyer demand:
High
Competition:
Medium
Lead time:
80 days

Keyword pack

flu seasonvaccinationcold symptomsthermometersick at homepharmacyimmune systemhand washingface maskhot tea remedy

What to shoot or generate

  • Vaccination in a pharmacy, unbranded vial
  • Person resting at home with tea and blanket
  • Thermometer reading close-up
  • Hand washing at a sink, clean composition
Open studio
Happening nowGlobal · Sports & culture

Esports finals season

Event date: 15 Oct – 14 Nov 2026 · Event is today

Recommended upload-by date was 27 Jul 2026

Gaming brands buy setup, streaming and crowd imagery — a fast-growing, thin category.

Buyer demand:
High
Competition:
Low
Lead time:
80 days

Keyword pack

esportsgamingstreamerrgb setupheadsettournamentcompetitive gamingcontrollerarena crowdtwitch style

What to shoot or generate

  • Gaming setup with RGB lighting, blank screens
  • Player with headset in focused concentration
  • Arena crowd lit by stage screens
  • Controller close-up, shallow depth
Open studio
Happening nowAsia · Retail & commerce

Singles' Day pre-sale build-up

Event date: 20 Oct – 9 Nov 2026 · Event is today

Recommended upload-by date was 2 Jul 2026

The pre-sale period is when marketing assets are actually produced — three weeks before 11.11.

Buyer demand:
Very high
Competition:
Medium
Lead time:
110 days

Keyword pack

singles day11.11pre saleonline shoppingecommercediscountshopping cartmobile shoppinglivestream shoppingparcel

What to shoot or generate

  • Phone showing a shopping cart, hands only
  • Stacked parcels against a bright backdrop
  • Livestream selling setup with ring light
  • Percentage-free discount tag mockup with copy space
Open studio
Happening nowGlobal · Awareness

Movember & men's health

Event date: 1 Nov – 1 Dec 2026 · Event is today

Recommended upload-by date was 28 Aug 2026

Men's physical and mental health — a chronically under-supplied theme.

Buyer demand:
Medium
Competition:
Low
Lead time:
65 days

Keyword pack

movembermens healthmoustacheprostate cancer awarenessmens mental healthmale friendshiphealth checkupshavingsupport

What to shoot or generate

  • Man growing a moustache, close portrait
  • Male friends talking openly outdoors
  • Doctor consulting a male patient
  • Men's group run for charity
Open studio
Happening nowGlobal · Seasonal

Holiday food & baking content

Event date: 1 Nov – 26 Dec 2026 · Event is today

Recommended upload-by date was 4 Jul 2026

Recipe publishers and grocers plan in summer — vertical food video is especially in demand.

Buyer demand:
Very high
Competition:
High
Lead time:
120 days

Keyword pack

holiday bakingchristmas cookiesfestive foodroast dinnergingerbreadmulled winefood stylingbaking with kidsholiday recipedessert table

What to shoot or generate

  • Rolling gingerbread dough with cutters
  • Mulled wine styled with spices
  • Overhead festive dessert spread
  • Kids decorating cookies, flour everywhere
Open studio
Happening nowGlobal · Business & finance

Insurance renewal season

Event date: 1 Nov – 16 Dec 2026 · Event is today

Recommended upload-by date was 23 Aug 2026

Insurers push renewal campaigns in late Q4 and need reassuring, non-alarming imagery.

Buyer demand:
Medium
Competition:
Low
Lead time:
70 days

Keyword pack

insurancepolicy renewalprotectionfamily homecar insurancepaperworkadvisorcoveragesecurityplanning

What to shoot or generate

  • Advisor explaining documents to a couple
  • House keys on a signed document
  • Umbrella-as-protection concept, minimal
  • Car keys and policy folder, overhead
Open studio
Happening nowGlobal · Awareness

Clean energy & COP season

Event date: 5 Nov – 25 Nov 2026 · Event is today

Recommended upload-by date was 22 Aug 2026

Climate-summit coverage drives demand for renewables, policy and industry visuals.

Buyer demand:
High
Competition:
Medium
Lead time:
75 days

Keyword pack

renewable energysolar powerwind turbineclimate summitcarbon neutralgreen technologyenergy transitionelectric gridhydrogensustainability report

What to shoot or generate

  • Wind farm at sunrise, wide landscape
  • Technician inspecting solar panels
  • Battery storage facility exterior
  • Conference panel discussion, no branding
Open studio
Too late this yearAsia · Holiday

Diwali

Event date: 8 Nov 2026 · Event in 1 day

Recommended upload-by date was 31 Jul 2026

Global retail campaigns; diya, rangoli and family celebration imagery is consistently short in supply.

Buyer demand:
Very high
Competition:
Medium
Lead time:
100 days

Keyword pack

diwalifestival of lightsdiyarangoliindian familyfireworkssweets mithaihindu festivalcelebrationtraditional clothingoil lampdecorations

What to shoot or generate

  • Hands lighting clay diyas at dusk
  • Colourful rangoli pattern from above
  • Family in traditional dress exchanging sweets
  • Decorated home entrance with warm lights
Open studio
Too late this yearGlobal · Retail & commerce

Black Friday for software & SaaS

Event date: 10 Nov – 28 Nov 2026 · Event in 3 days

Recommended upload-by date was 12 Aug 2026

Digital-product sales need screen, subscription and dashboard imagery — not shopping bags.

Buyer demand:
High
Competition:
Low
Lead time:
90 days

Keyword pack

saas dealsoftware salesubscriptiondashboardlaptop screendigital productannual planpricing pagestartupdiscount

What to shoot or generate

  • Laptop with a blank dashboard on a clean desk
  • Pricing cards mockup with copy space
  • Developer at a dual-monitor setup
  • Phone showing a blank app screen in hand
Open studio
Too late this yearGlobal · Holiday

Veterans Day / Remembrance Day

Event date: 11 Nov 2026 · Event in 4 days

Recommended upload-by date was 2 Sept 2026

Poppies, memorials and veteran portraits for institutional and editorial-style use.

Buyer demand:
Medium
Competition:
Medium
Lead time:
70 days

Keyword pack

veterans dayremembrance daypoppymemorialmilitary veteranarmed forcessalutewar memorialsilenceservice

What to shoot or generate

  • Poppy wreath on a stone memorial
  • Veteran portrait with dignity, no insignia
  • Flags at half mast against grey sky
  • Hands of an elderly veteran holding medals
Open studio

How to use the calendar

  1. 1. Work backwards. Buyers license imagery weeks or months before the date. Each card shows a submit-by date that already includes review time and the indexing delay on Adobe Stock and Shutterstock.
  2. 2. Pick low-competition wins. Very-high-demand moments like Christmas are saturated. Events marked low competition — Hanukkah, disability inclusion, men's health, small business — convert far better per upload.
  3. 3. Star your shortlist. Starred events are saved in your browser and export to CSV or TXT so you can plan a shoot schedule.
  4. 4. Hand off to the other tools. Send an event straight to the prompt generator to create AI concepts, or copy the keyword pack into the metadata studio.