Tools / Event calendar

Stock event calendar

Stock sells months ahead of the date. Nearly 200 holidays, regional festivals, retail moments and trending commercial themes — with the day your assets need to be live, plus keywords and shoot ideas to work from.

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World Food Day

Event date: 16 Oct 2026

Recommended upload by: 17 Aug 2026 · Event in 68 days

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Movember & men's health

Event date: 1 Nov 2026

Recommended upload by: 28 Aug 2026 · Event in 84 days

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Insurance renewal season

Event date: 1 Nov 2026

Recommended upload by: 23 Aug 2026 · Event in 84 days

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Día de los Muertos

Event date: 2 Nov 2026

Recommended upload by: 14 Aug 2026 · Event in 85 days

Act now

Spring racing carnival

Event date: 3 Nov 2026

Recommended upload by: 15 Aug 2026 · Event in 86 days

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Clean energy & COP season

Event date: 5 Nov 2026

Recommended upload by: 22 Aug 2026 · Event in 88 days

Month

Region

Spring wedding season starts

Event date: 15 Apr – 13 Aug 2026 · Event is today

Recommended upload-by date was 16 Dec 2025

Wedding vendors buy year-round but plan in spring; diverse couples and small weddings are under-supplied.

Buyer demand:: Very high
Competition:: High
Lead time:: 120 days

Keyword pack

weddingbridegroomwedding ceremonyengagementwedding receptionbouquetwedding ringsoutdoor weddingmarriagewedding planningelopement

What to shoot or generate

Intimate outdoor ceremony with a dozen guests
Wedding rings on a textured surface, macro
Bride getting ready with friends, candid
Same-sex couple's first dance

Generate prompts Open studio

Happening nowGlobal · Seasonal

Peak wedding months

Event date: 1 Jun – 30 Aug 2026 · Event is today

Recommended upload-by date was 1 Feb 2026

Vendors buy constantly; detail shots and planning flat lays sell better than posed portraits.

Buyer demand:: Very high
Competition:: Very high
Lead time:: 120 days

Keyword pack

wedding daybridalwedding detailstable settingwedding cakebridesmaidswedding venuevowsconfetti exitwedding flowers

What to shoot or generate

Reception table setting from above
Wedding cake detail with soft light
Confetti exit in motion
Wedding planning flat lay with blank stationery

Generate prompts Open studio

Happening nowGlobal · Seasonal

Summer travel season

Event date: 15 Jun – 29 Aug 2026 · Event is today

Recommended upload-by date was 15 Feb 2026

Airlines, OTAs and hotels buy year-round; airport, packing and road-trip scenes never go stale.

Buyer demand:: Very high
Competition:: Very high
Lead time:: 120 days

Keyword pack

summer travelairportsuitcaseroad triphoteltouristbooking travelbackpackingfamily vacationboarding passcar journeydestination

What to shoot or generate

Packing a suitcase from above with copy space
Traveller at an airport window, generic terminal
Camper van on a coastal road
Family checking into a hotel room

Generate prompts Open studio

Happening nowTrendingGlobal · Awareness

Extreme weather & climate resilience

Event date: 15 Jun – 29 Aug 2026 · Event is today

Recommended upload-by date was 1 May 2026

Heatwaves, floods and wildfire coverage drive urgent editorial demand every summer.

Buyer demand:: Very high
Competition:: Medium
Lead time:: 45 days

Keyword pack

extreme weatherheatwavefloodwildfireclimate changedroughtstormresilienceemergencyenvironment

What to shoot or generate

Cracked dry ground, high sun
City street in a heatwave, heat haze
Flooded road with warning signage
Emergency responders in a briefing

Generate prompts Open studio

Happening nowGlobal · Sports & culture

Major sporting tournament season

Event date: 1 Jul – 15 Aug 2026 · Event is today

Recommended upload-by date was 23 Mar 2026

Never use official marks — generic athletics, fan culture and watch-parties are what clears review.

Buyer demand:: High
Competition:: Medium
Lead time:: 100 days

Keyword pack

sportsathletestadiumrunning trackcompetitionfans cheeringtrainingmedalteam sportwatch partyfitness

What to shoot or generate

Sprinter on a track, no team branding
Fans watching on a blank big screen
Athlete training at dawn
Generic stadium crowd atmosphere

Generate prompts Open studio

Happening nowTrendingGlobal · Retail & commerce

Analog nostalgia & film aesthetics

Event date: 1 Jul – 14 Sept 2026 · Event is today

Recommended upload-by date was 7 May 2026

Grain, light leaks and vintage props are heavily requested by youth-facing brands.

Buyer demand:: High
Competition:: Medium
Lead time:: 55 days

Keyword pack

film photographyanalogvintageretrograindisposable cameracassettenostalgia90s aestheticlight leak

What to shoot or generate

Film camera on a textured surface
Grainy sunlit portrait, back to camera
Cassette tapes and a walkman flat lay
Light-leak overlay on an everyday scene

Generate prompts Open studio

Happening nowGlobal · Retail & commerce

Back to school buying starts

Event date: 15 Jul – 29 Aug 2026 · Event is today

Recommended upload-by date was 17 Mar 2026

Retailers finalise creative in June — get school supply and classroom shots online by early summer.

Buyer demand:: Very high
Competition:: High
Lead time:: 120 days

Keyword pack

back to schoolschool suppliesclassroomstudentbackpackstationeryfirst day of schoolteacherhomeworkschool busnotebookeducation

What to shoot or generate

Flat lay of unbranded school supplies
Child boarding a school bus
Teacher setting up a classroom
Teen organising a study desk

Generate prompts Open studio

Happening nowGlobal · Sports & culture

Convention & cosplay season

Event date: 15 Jul – 14 Aug 2026 · Event is today

Recommended upload-by date was 1 May 2026

Fan-culture imagery with original (non-IP) costumes is rare and in demand.

Buyer demand:: Medium
Competition:: Low
Lead time:: 75 days

Keyword pack

conventioncosplayfan cultureexpo hallcomiccollectiblescrowdcostumepop cultureevent

What to shoot or generate

Expo hall crowd from a balcony
Original costume detail, no recognisable IP
Comic long-boxes at a stall
Badge lanyard close-up

Generate prompts Open studio

Too late this yearGlobal · Awareness

International Youth Day

Event date: 12 Aug 2026 · Event in 3 days

Recommended upload-by date was 18 Jun 2026

Youth activism, skills training and Gen Z workplace imagery.

Buyer demand:: Medium
Competition:: Low
Lead time:: 55 days

Keyword pack

youth dayteenagersgen zyouth empowermentyoung activistsskills trainingyoung professionalsstudent leadershipmentoring

What to shoot or generate

Teen volunteers at a community project
Young apprentice learning a trade
Group of teens collaborating on a laptop
Youth climate march, no readable signs

Generate prompts Open studio

Too late this yearAsia · Holiday

Obon

Event date: 13 Aug 2026 · Event in 4 days

Recommended upload-by date was 25 May 2026

Lantern and remembrance imagery has strong, under-supplied demand every August.

Buyer demand:: Medium
Competition:: Low
Lead time:: 80 days

Keyword pack

obonlantern festivaljapan summerpaper lanternremembranceyukatasummer festivalancestorsnight festivaltradition

What to shoot or generate

Paper lanterns floating on dark water
Yukata detail, back view at a night festival
Festival food stalls glowing after dark
Incense and offerings at a family altar

Generate prompts Open studio

Too late this yearGlobal · Retail & commerce

Back to school peak

Event date: 15 Aug – 14 Sept 2026 · Event in 6 days

Recommended upload-by date was 7 May 2026

Peak downloads for classroom, campus and study-from-home imagery.

Buyer demand:: Very high
Competition:: Very high
Lead time:: 100 days

Keyword pack

first day of schoolclassroom learningcollege campusdorm roomstudy groupschool hallwaylunchboxuniversity studentschool uniformkids learning

What to shoot or generate

Dorm room move-in day
Diverse study group in a library
Parent waving off a child at the school gate
Packed lunchbox on a kitchen counter

Generate prompts Open studio

Too late this yearTrendingGlobal · Retail & commerce

Online store & fulfilment

Event date: 15 Aug – 14 Oct 2026 · Event in 6 days

Recommended upload-by date was 16 Jun 2026

Small-seller imagery — packing at home, label printing, stock counting — is heavily requested.

Buyer demand:: High
Competition:: Medium
Lead time:: 60 days

Keyword pack

ecommerceonline storepacking ordersfulfilmentshipping labelsmall sellerinventorydropshippingwarehouseentrepreneur

What to shoot or generate

Seller packing orders at a kitchen table
Label printer and parcels, close-up
Inventory shelves in a garage
Blank storefront screen on a laptop

Generate prompts Open studio

How to use the calendar

1. Work backwards. Buyers license imagery weeks or months before the date. Each card shows a submit-by date that already includes review time and the indexing delay on Adobe Stock and Shutterstock.
2. Pick low-competition wins. Very-high-demand moments like Christmas are saturated. Events marked low competition — Hanukkah, disability inclusion, men's health, small business — convert far better per upload.
3. Star your shortlist. Starred events are saved in your browser and export to CSV or TXT so you can plan a shoot schedule.
4. Hand off to the other tools. Send an event straight to the prompt generator to create AI concepts, or copy the keyword pack into the metadata studio.