Guide

Freepik metadata and CSV uploads

Freepik is the usual third marketplace for contributors already on Adobe Stock and Shutterstock. The good news: one well-built metadata set covers all three, as long as you write to the strictest limits.

Freepik metadata limits

  • Title: a descriptive caption. Keep it to 70 characters so the same title passes Adobe Stock.
  • Description: optional, but useful. 150 characters or fewer keeps it reusable on Shutterstock.
  • Keywords: up to 50. Use 49 relevance-ordered terms.
  • Category: one category per asset, chosen from Freepik's fixed list.

What Freepik search rewards

Freepik's audience skews toward designers and marketers looking for usable assets, not editorial imagery. Lead keywords with the literal subject, then the use case ("presentation background", "banner", "mockup"), then style terms. Vector and template assets benefit especially from format words such as "flat", "isometric", "line icon" or "editable".

Preparing the CSV

  1. Upload your batch to Freepik first so filenames are registered.
  2. Generate metadata in the studio with keyword max set to 49 and a mixed single-word / phrase ratio.
  3. Review titles and keywords inline; fix anything the model got wrong.
  4. Export the CSV and attach it in the Freepik contributor panel.

Filenames in the CSV must match the uploaded files exactly, including the extension — the most common cause of a rejected bulk upload.

Reusing one metadata set across marketplaces

Write once to the tightest ceiling in each field and the same rows work for Freepik, Adobe Stock and Shutterstock. The metadata limits cheat sheet lists every cap side by side, and the Adobe Stock CSV format guide covers the column differences.

Frequently asked

How many keywords can a Freepik upload have?
Freepik accepts up to 50 keywords per asset. Staying at 49 keeps the same set valid on Adobe Stock and Shutterstock too.
Does Freepik need a description?
A description is optional on Freepik, but a clear one-sentence description helps internal search and can be reused for Shutterstock's required field.
Can I upload Freepik metadata with a CSV?
Yes. Freepik supports bulk metadata via CSV keyed on the filename, so you can prepare titles, keywords and categories offline and attach them to an uploaded batch.

Build a Freepik-ready batch

Generate titles, keywords and categories for a whole folder, then export the CSV.

Open the studio

Next: Shutterstock keyword optimization and image keywording for microstock.